Why your business needs a Local Search Listing

1 – Yellow pages is outdated. When was the last time you opened up the yellow pages to look for something? EXACTLY! Neither do your potential customers.

2 – The Internet is part of our everyday life – we are always connected. We sit in front of the computer at work, at home or we surf the internet with our phones making it easy to search online anytime anywhere for anything.

3 – Your customers and your competitor’s customers are using local search to find Local Businesses to purchase goods and services that you sell.

4 – Your competition is using Local Search Optimization to gain customers. And if they aren’t, they soon will be.

5 – People generally don’t live near where they work so they maybe unfamiliar with the local vendors for finding a product or service near their workplace. They go online and search for one. The closer, the better: Nearly 66 percent of respondents in 2009 stated that they expect their search results to reveal businesses within 15 miles of their homes or places of work. – http://www.tmpdm.com/press/2009/tmpdm-study-reveals-local-search-changing.asp

6 – People who use Local Search to find Local Businesses take action. 61% of those 90% of people searching online then went offline to purchase the product/service they wanted. – TMP Directional Marketing

7 – A top ten listing in Google is extremely profitable. Almost 90% of the click throughs on Google’s first page search results goes to the top ten organic search listings.

8 – The statistics are proof enough – see them below:

** 73% of activity online is in one way or another “related to local content”
(Google 5/07)

** The Kelsey Group reports that 74% of Internet users perform local searches.

** 35% of ALL searches are “local”
(DM News)

** Americans conducted 15.4 billion searches in March. If 35% of all searches are local, then over 5.3 billion local searches were performed in March.

** New Research by The Kelsey Group and ConStat Indicates 70% of U.S. Households Now Use the Internet When Shopping Locally for Products and Services

** The TMPDM-comScore study shows 86 percent of online users will be searching for a local business at some point in time.
Research by Kelsey Group

** 43% of search engine users are seeking a local merchant to buy something offline.
Source: comScore Networks

** 97% of Internet users in the U.S. gather shopping information online, and of those consumers 51% explicitly characterize their behavior as “Shop Online, Purchase Offline”
(NPD Group)

** For every one dollar U.S. consumers spend online, another five or six are going to offline purchases that are influenced by online research
(MIT Technology Review, April 2005, “E-Commerce Gets Smarter“)

click Free Local Search Los Angeles Evaluation or call (714) 553-6597 and ask for Chuck